Informal Doesn't Mean Invisible

We're building the infrastructure to change that. Powered by AI, grounded in Ubuntu.

85%

of Africa's trade is informal

$1.2T

invisible market waiting to be unlocked

Millions

of traders unseen and underserved

Over 85% of Africa's trade is informal. This invisible market means unseen, unsupported, and underserved. We're building the infrastructure to change that. Powered by AI, grounded in Ubuntu.

Afro Ubuntu TradeNet is a digital platform created to bring Africa's invisible economy online and provide Africa with a bridge to global trade. We want to empower small businesses and traders across the continent by connecting them with opportunity, insight, and fairer trade through technology grounded in Ubuntu. The belief that we rise by lifting each other - "I am because we are".

As a data-first enabler of the informal economy, we aim to unlock trade corridors, attract investment, and fuel entrepreneurship. We're not just facilitating transactions, we're building trust, accelerating trade intelligence, and enabling credit visibility at the very edge of the economy for the unconnected, the unbanked, and the overlooked.

Our Mission in Action

Unlock Trade Corridors

Opening pathways for African commerce

Build Trust

Creating reliable trading relationships

Attract Investment

Bringing capital to informal markets

Fuel Entrepreneurship

Empowering the next generation of traders

Built on Ubuntu

"I am, because we are"

This ancient African wisdom guides our every decision. We believe that by lifting each other up, we create a stronger, more inclusive economy for all.

Ready to Make the Invisible Visible?

Join us in transforming Africa's trade landscape. Together, we can unlock the potential of the informal economy.

Join Our Mission